If we are talking about a major name change than I don't
think it is acceptable to have to use new_name
projects.org as a web address. People aren't going to
remember to add "projects" to the name, won't reach the site,
and the whole purpose is lost.
I don't think that Alex ever caught on as a mascot. I would
drop him.
I have a suggestion, lets pay $25k or so to an outside
marketing firm to come up with a non-english word that is an
allusion to what we really mean and create an ugly logo. I know
at least one company that has taken that path...
