I like this approach. So basically you talk about generating a "ams_${object_type}_values" table with columns for the object_id and each of the attributes (where the column is named with the attribute name and not the id).
I think this should be fairly easy to achieve taking into account that not too many procedures need to be changed (namely the one for attribute generation and the ones for attribute retrieval).
Not sure what impact this would have though on the contact searches (brr...). Maybe Matthew can elaborate on that one?
