This is a good idea, but there is one important detail to note. Whether you're using Crystal Reports, Business Objects, etc... it's going to take some time to create each report. In general, in "large" companies, I've seen 1 (sometimes 2) programmer days assigned to create each report. There is no magic reporting solution that will give you all the data you want without some noticeable amount of work.
As long as those expectations are set correctly, new (more visual) approaches to reporting are a great idea.
