Good candidates for very prominent static links are a demo system link, a download link, and a case-studies link.
I agree with Peter on this one! Every time I check out a new toolkit, especially the *CMS* systems out there, I look at
- does the site make good use of it's own toolkit?
- is the site pleasing to the eye?
- is it useable?
- are there any other sites out there that have made good use of the app?
- do they look substantially different (aka if I see another phpnuke or postnuk site I will go ape-s*it)
- is there a demo I can play with and get a feel for the toolkit?
one more thing.... please no flash on the homepage. I think the only time flash should be used is on a frontpage for a graphic designer's portfolio sites. Flash tends to detract from the substance of the site.
